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The hidden meaning behind gifts: Explaining the difference between gifts and presents

Gifts have a long history and are deeply rooted in the delicate consideration that is unique to the Japanese. What is the difference between a gift and a tsukezuke? We will introduce the feelings t...

Which is the best way to thank someone for a funeral? What is the difference between a thank you for attending a funeral and a condolence gift?

Which should I give, a funeral thank-you gift or a condolence gift? Many people probably don't know the difference. In this article, we will explain the difference between a funeral thank-you gift ...

A complete guide to writing Noshi and Mizuhiki! Also explains how to use them for happy and sad occasions

Noshi and Mizuhiki are indispensable for gifts. We will explain in detail the types, how to choose, how to write, and etiquette. We will also introduce how to choose according to the occasion, such...

Inside or Outside? How to Choose Noshi and Unravel the History

Noshi is an essential gift wrapper, but you may be unsure of which to choose: "inner noshi" or "outer noshi." In this article, we will explain how to choose a noshi wrapper, its history, and the me...

Basic knowledge of Mizuhiki and Noshi! Japanese culture and the feelings put into gifts

Noshi (traditional Japanese wrapping paper) is an essential part of gifts such as wedding and birth gifts. We will explain in an easy-to-understand way the types, meanings and origins of noshi, as ...